KMID : 0362120220440020053
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Journal of Technologic Dentistry 2022 Volume.44 No. 2 p.53 ~ p.59
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Factors influencing the choice of dental clinics by patients undergoing orthodontic treatment: Daegu, Gyungbuk area
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Kim Hong-Sik
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Abstract
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Purpose: This study examined the factors influencing the choice of dental clinics by individ-uals who received orthodontic treatment for malocclusion.
Methods: Participants were 320 male and female college students in Daegu and Gyeong-sangbuk-do who had received orthodontic treatment in dental clinics for malocclusion. They were surveyed about their choices of dental clinics. Of the 320 questionnaires, 294 (91.9%) were used for analysis, and surveys with insufficient responses or errors were excluded.
Results: The factors influencing the choice of dental clinics varied among the participants. Furthermore, factors that most commonly affected their choices were, in order, trust in den-tists¡¯ skills and medicine used, information from community sources, friendliness of the dentist, friendliness of clinic staff, cleanliness of the hospital, availability of up-to-date med-ical facilities and equipment, convenience of location, and recommendations by acquain-tances.
Conclusion: Factors underlying the choice of dental clinics varied among the participants. Typically, these choices were strongly influenced by factors such as reputation, profession-alism, and friendliness.
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KEYWORD
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Choice behaviors, Dental clinics, Surveys and questionnaires
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